The Block‘s casting director, proud transgender man Lucky Price, wants more Australians of diverse backgrounds on the reality TV show.
Price is searching for cast members for the next season of the Nine Network renovation program in 2022.
“It’s something that has been at the forefront of my mind with all the casting I do, not just for The Block,” he told TV Tonight.
“I’m a trans man and I say that just to exemplify my experience. I don’t see a lot of people like myself on television.”
He said advocating for diversity was personal to him because it’s important to “see yourself reflected in the media.”
Price runs Lucky Break Creative. He’s been casting for The Block since the third season in 2010, and also programs Travel Guides, Big Brother and Mastermind.
He admits it can be sometimes difficult to get diverse applicants to apply.
“If I was trying to cast a trans man on the show, well, good luck,” he said.
“I haven’t seen one trans man apply for the show.
“The first and most important thing is I just want more people to put their hands up.
“If you don’t see yourself on the television, you’ve got to put your hand up to be a part of it.”
The Block featured first gay couple in 2003
In 2003, The Block featured Australian reality TV’s first gay couple, Gav and Waz, on the show’s first season. But in the years since, the show has come in for criticism about its diversity.
Lucky Price explained after Indigenous comedian Andy Saunders appeared on The Block in 2019 he saw a “substantial increase in the number of Indigenous people that applied for the show”.
“I genuinely don’t believe there’s any prejudice to exclude any anyone,” he said.
“But I think the television industry in Australia can be better. I think executives can be better, I think casting directors can be better.
“I think people in the community can be better at putting their hands up. Everyone bears a responsibility.”
Lucky Price started transitioning in his early 30s
In 2017, Lucky Price spoke to the ABC about undergoing his gender transition.
He explained that growing up, he described the anxiety he experienced over feeling a “complete disconnect” with who he looked at in the mirror.
But in his early 30s, Lucky made an important decision. He started hormone therapy on New Year’s Day in 2014. He also chose his name, Lucky, as a nod to his new life.
“I am much happier, absolutely, without a doubt, which is part of the reason I chose the name that I did,” he told ABC’s 7.30 program.
He later met wife Emma, and the couple have a son, Bertie, together.
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